Sales and Marketing

 

  • Prepare Business plans.
  • Compile and maintain database of freight forwarders / customers.
  • Market intelligence and regular update of other airlines marketing strategy.
  • Work closely with freight forwarding fraternity and understand their requirement.
  • Secure creative pricing and Control pricing.
  • Allow two-way communication with emerging market and be prepared to hear the truth.
  • Link risk management with performance assessment.
  • Structure risk approach to reflect the business model.
  • In general, manage risk at their source.